| | January 20166EditorialThe sweeping wave of digitalization is transcending boundaries, mellowing the initial scepticism the education sector had towards social media and its impacts. With the skyrocketing user base across major social media platforms, educators, students and the parents stand to gain deeper insights and foster better relationships. Across the value-chain of prospective and current students along with the alumni, the circle of lifelong communication is widened through social media - one which encourages open and honest interactions. The education arena's deeper emphasis on creativity and inculcation of newer ideas is quickening social media's adoption. For educators, the impact is profound as they have an open discussion board with stalwarts in the industry, enabling them to share ideas, receive feedback or apprise themselves of the latest concepts of flipped classrooms or tablet loaded student materials. The academicians can express themselves through blogs on various topics, which are of interest to the student community, resulting in attracting a global audience beyond the traditional classroom's boundaries. The education sector can actively engage through social media right from admission processes to tracking the study materials online to conducting exams and publishing the results online. In addition, overall development of a student including extra-curricular activities, internships and campus placements and routine background verifications to authenticate their credentials can be effectively managed through social media platforms. However, for social media to play a pivotal role in the education arena, the detractors emphasize the lack of social media lessons in the curriculum. The CIO's in the education sector have to evaluate and implement the right technologies in line with the strategies of the institution to garner deeper insights and increment the learning quotient. The benefits have to be weighed on the basis of an effective, positive result oriented teacher-student interaction and the value-add to the institution of learning.This special edition offers a comprehensive overview of a multitude of solutions that elicit the best benefits from social media integrations, alongside featuring expert articles highlighting the efficacies of boarding the social media bandwagon. Let us know your thoughts.Riding the Social Media Wave Copyright © 2016 Valley Media Inc., All rights reserved. Reproduction in whole or part of any text, photography or illustrations without written permission from the publisher is prohibited. The publisher assumes no responsibility for unsolicited manuscripts, photographs or illustrations. Views and opinions expressed in this publication are not necessarily those of the magazine and accordingly, no liability is assumed by the publisher thereof.JANUARY - 2016Mailing AddressValley Media Inc44790 S. Grimmer Blvd Suite 202, Fremont, CA 94538T:510.402.1463, F:510-894-8405 JANUARY - 2016, Vol 02 - 01 Published by Valley Media Inc Editor-in-Chief Tina RosenEditorial StaffSalesJohn SmithRichard TaylorSteven ThomasVisualizersStephen ThomasSocial Media SpecialChris Martinchris@educationtechnologyinsights.comT:510.694.0136Tina RosenEditor-in-Chieftina@educationtechnologyinsights.com
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